Robert Downey Jr., widely recognized for his illustrious acting career, has embarked on a new venture with the launch of Happy Coffee, a company offering an array of coffee products including whole beans, ground, and instant coffee. This endeavor reflects Downey Jr.’s personal connection to the beverage, crediting it with a part in maintaining his sanity and evoking cherished family memories.
His aim with Happy Coffee is to create a satisfying and inclusive coffee experience, steering clear of elitist attitudes often associated with gourmet coffee, a concept he humorously refers to as ‘baristacrats.’ The company stands out not only for its unique flavor profiles but also for its commitment to mental health awareness, partnering with the National Alliance on Mental Illness (NAMI) and incorporating mental health resources on its product labeling.
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