At Summerfest 2024, you can experience a lot more than just music from artists like Keith Urban (1967), Maroon 5, or Mötley Crüe. Visit Yield, a cosmic cornfield of light and sound, for a unique sensory adventure. The American Family Insurance House offers exclusive performances and interactive activities, while the M&M’s Sound Waves DJ Series hosts nightly dance parties with various music genres.
The US Mode Lounge features digital photo activities, and the Miller Lite Brewhouse offers fun games and prizes. Families will love The Lil Gig for kids, and sports fans can enjoy interactive activities at the Gruber Law Offices Sportszone.