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Ayra Starr Hits the Big Screen! See Her Star in 'Christmas in Lagos' This Winter

Ayra Starr

#Amazon Prime Video #Lagos #Afrobeats

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Afrobeats

Afrobeats, also known as Afro-pop, Afro-fusion, is an umbrella term for contemporary pop music made in West Africa and the diaspora, that initially developed in Nigeria, Ghana, and the UK in the 2000s and 2010s. Afrobeats is less of a style per se, and more of a descriptor for the fusion of sounds flowing out of Ghana and Nigeria. Genres such as hiplife, jùjú music, highlife and naija beats, among others, are often lumped under the 'afrobeats' umbrella. Afrobeats is primarily produced between Lagos, Accra, and London. Paul Gilroy, of The Black Atlantic, reflects on the changing London music scene as a result of shifting demographics:"We are moving towards an African majority which is diverse both in its cultural habits and in its relationship to colonial and postcolonial governance, so the shift away from Caribbean dominance needs to be placed in that setting. Most of the grime folks are African kids, either the children of migrants or migrants themselves. It's not clear what Africa might mean to them"